EXPLORE THE GREAT OUTDOORS
Forge a path to new frontiers and explore the land where adventure lives. This is you going where others cannot.
This is a tyre built for the modern explorer who needs to take command of whatever surface they travel on. The AT3 is an All Terrain tyre that can tame the concrete jungle with ease, then will turn off the road to take you into the unknown. It’s a grizzled adventurer ready for anything, and able to handle the harshest of obstacles it encounters on the way.
Some tyres go wherever they please. If you want to head off the beaten track, pick a direction and keep going no matter what surface you come across, then this is for you. The X3 is for the extremely curious who are never satisfied until they see what is around the corner or over that hill. It's for 4x4 explorers who set their own rules.
We develop and test our tyres in one of the harshest environments possible - at our custom-built test facility in Uvalde, Texas.
The first General Tire test tracks appeared here back in 1959. Originally we built them with a focus on testing passenger car mileage. But roll on 60 years and the facility now includes testing for commercial vehicle tyres, rubble tracks for off-road 4x4, and extreme puncture resistance tracks similar to the tracks in quarries.
These days the Uvalde test facility sees around 5 million test kilometres a year, with every kilometre contributing essential input into the development of safer, better and longer lasting tyres.
Originally a brand of commercial truck tyres, we were born in Ohio on 29 September, 1915. Through the ups and downs since we've always been guided by our core values of reliability and performance, and our long-standing American Heritage. For over 100 years, we've worked to make tyres that go harder, grip better and last longer.
In the late 80s we became part of the Continental Tire group, the massive German-based tyre brand that leads the world in tyre technology and performance. As part of that, we now have manufacturing facilities in both the USA and Europe, and we're excited to consider the next 100 years. As our founders have always said, At General Tire we believe that ANYWHERE IS POSSIBLE. With General Tire the boundaries are limitless and fear has no meaning!